Reporting from all your favorite cities.
We got a great write-up on the Olympics guide from Tripwiser. Just listen to Ingrid McCleary:
I’ll have my feet planted firmly on California soil but I downloaded the Wcities Guide to accompany my TV viewing and will thoroughly enjoy visiting Beijing virtually.
Wow…talk about dedication.
Check out the full blog post here: link
Today’s the day, 8/8/08, get your sneakers and track suits on and plant yourselves firmly in the recliners people!
The Olympics guides are done! Well…close to done at least.
It was really a project of massive scope: to create a useful guide for travelers to the Beijing Olympics in 9 languages. While a 6 month allotment of time would probably have been ideal, we instead managed to crank out a solid little product in about 4 weeks. Due to some last minute bail outs from high level sponsors, we’re having to do a more guerilla-style marketing approach, but that’s okay. The real goal of producing the guide was to try our hand at attacking a specific project on a specific event. With that goal in mind, I think the project was a real success. We now have something that looks nice to use to market similar future products. And we have a good idea of our capabilities, strengths and weaknesses as a producer of travel guides. These are good building blocks to work with.
Overall I consider the project a strong (albeit hectic) success. Great work everyone who was involved. I’m gonna see about getting us some commemorate mugs so that each time we sip coffee we’ll think of large translation spreadsheets and Chinese governmental Internet restrictions. Yung Sing! (translation: drink and win!).
The guides can be downloaded here: Wcities Olympics Guides
(Make sure you have Adope Reader 9.0)
Epilogue: Any pros and cons comments on the guide would really be helpful. That goes for both the product and the process. I also have plenty of conclusions of my own, which I’m more than happy to share and discuss in the interest of smoothing out future bumps in roads.
Recent Comments